Frequently Asked Questions
Browse questions frequently asked Brand Guidelines.
FS Albert is our primary/external typeface. It is modern, clear and legible. We have three weights - bold, regular and light. All text must be set to a minimum of 12pt.
If you think you need to use FS Albert on a regular basis and no-one else in your team/local office has the font please contact Jane Carlson, email@example.com. Please note however that the FS Albert font package is expensive and we try and limit how many licenses we give out to staff.
All external parties will need to purchase the font which they can do from FontSmith www.fontsmith.com but to prevent the society incurring the costs please use our current suppliers when you can.
Arial is Alzheimer's Society's secondary/internal typeface and should be used for all internal communication.
For more information on our fonts please contact the brand team, firstname.lastname@example.org