Brand Guidelines - Frequently Asked Questions

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Frequently Asked Questions

Browse questions frequently asked Brand Guidelines.

Creating print material

Common FAQs

Q: Does your master logo have a maximum or minimum size?

Q: Does the stacked logo have a minimum size?

Q: Can the shape of the logo be changed?

Q: Why have two main colours been selected for the Alzheimer’s Society logo?

Q: What should we do with our existing materials now that the new branding has come into force?

Q: When should we start producing materials in the new style?

Q: When should we change our signage?

Answer:

Obviously there are some items, for example signage, which can be expensive to produce/replace. The Society will not expect signage to be replaced overnight, but by September 2009 we expect all branch/office signage to be in the new style.

Therefore, branches are advised to allow for such costs, wherever possible in their 2008-2009 budget planning.

Templates are available from the Marketing and Publishing team along with advice on costs/suppliers. Please call the Brand Hotline on 0845 372 1414 or email brandinfo@alzheimers.org.uk

Q: How can we get help and advice in using the new brand guidelines?

Q: Will you be producing awareness raising materials in the new branding?

Q: Are new display items available?